Nike: Nike Running X Eliud Kipchoge Campaign
Brand
Date
Nov 2025
Description
Nike features elite athlete Eliud Kipchoge in this sportswear campaign, emphasizing athletic discipline and performance gear. The editorial series focuses on movement, from pre-run synchronization on the track to dynamic, mid-stride action on earthy terrain. Photographer Gabriel Moses captures the project using moody, low-key lighting and a muted color palette. The imagery leans into a chiaroscuro aesthetic, utilizing matte textures and desaturated tones to create a focused, contemplative atmosphere across all visuals.
Style
Editorial, Vertical, Moody
Industries
Context
Advertising Campaign
Associated creatives
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