Nike Nike Running X Eliud Kipchoge Campaign 2025

Description

A high-angle editorial photograph from the Nike Running campaign captures Eliud Kipchoge and a group of athletes stretching on a dark red running track. The athletes are captured from above, creating a graphic composition as they lean forward with their arms raised overhead. Most runners wear matching black athletic apparel and white running shoes, while Kipchoge stands out in a light-coloured t-shirt and shorts. The overhead perspective emphasizes form and synchronization during pre-run warm-up routines. Gabriel Moses photographed the campaign, highlighting athletic discipline and movement.

Style

Editorial, Vertical, Desaturated

Techniques

Analogue / film

Industries

Sportswear

Color

Background

Road

Context

Advertising Campaign