Net-A-Porter

Mar 2025

This ready-to-wear campaign for Net-A-Porter showcases a series of editorial portraits and product studies centered on minimalist tailoring and texture. Featuring model Yuanyuan Zhang, the imagery leans into a clean, studio-led aesthetic that emphasizes monochrome layering, structured leather goods, and refined silhouettes. The project relies on a consistent palette and bright, even lighting to highlight garment details, from houndstooth blazers to patent leather footwear. Art direction by Nicholas Holme and fashion styling by Sabina Khan frame the collection against neutral white and muted green backgrounds, creating a polished, commercial look. Photography by Tatiana and Karol utilizes soft light to bring out the depth in materials and subtle metallic accents. Supporting the visual narrative are hair styling by Roku Roppongi, makeup by Victoria Martin, and manicures by Michelle Humphrey.

Vertical, Clean, Editorial

White Seamless

Lookbook