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National Zakat Foundation: Final Version

Date

Jan 2025

Description

National Zakat Foundation presents 'Final Version,' a documentary-style video project produced in partnership with agency AdSmart from Sky. The piece features a central subject walking through an urban market, captured with a shallow depth of field to isolate the speaker against the environment. Utilizing a live-action technique, the project leans into a warm color palette and natural light to maintain a clean visual presentation. On-screen graphics integrate the organization’s branding throughout the horizontal format.

Style

Documentary, Horizontal, Warm, Clean

Techniques

Natural light

Color
Jet Black
Pure White
Background

Street

Context

TVC / TV Commercial

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