Nathan + Jac

Jan 2022

The Nathan + Jac AW2022 collection campaign serves as a visual exploration of contemporary interior design, blending lifestyle photography with editorial styling. Creative director and photographer Rebecca Newman orchestrates a series of scenes that emphasize texture, form, and a versatile neutral-to-jewel palette, utilizing natural light to highlight the intricate fabric weaves of the home accessory range. Featuring prop styling by Ray The Tall One, the campaign transitions between bright, minimalist studio sets and warm, lived-in environments. The imagery employs varied techniques, ranging from graphic geometric compositions and mirror reflections to tactile, close-up commercial product shots. By integrating sculptural architectural elements like travertine columns and classical plaster busts alongside soft textiles, the project presents a cohesive look at modern living spaces.

Clean, Vertical, Warm

Natural light

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