National Geographic, Prada
On Artic Tides.
Brands
ProjectOn Artic Tides.
Date
Jan 2025
Description
National Geographic and Prada partner for the campaign film 'On Arctic Tides,' a documentary-style project exploring ocean conservation efforts. Starring Benedict Cumberbatch, the film features coastal imagery defined by its cinematic, atmospheric quality. The production, handled by Anima Films UK, leans into a cool palette and uses natural light to ground the narrative in a rugged, mist-covered landscape. Sound design by 19 Sound complements the visuals, which utilise an analogue film aesthetic to capture the textures of the arctic environment.
Style
Documentary, Horizontal, Cinematic, Cool
Techniques
Analogue / film, Natural light
Color
Navy
Charcoal
Background
Sandy Beach
Context
Advertising Campaign, Brand Film / Corporate Video
Associated creatives
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.