Nars Cosmetics: NARS Summer 2025
Brand
Date
Jul 2025
Description
The NARS Summer 2025 campaign features a series of studio portraits that highlight the seasonal collection's focus on luminous, dewy skin. Captured by photographer Irina Shestakova, the imagery utilizes soft beauty lighting against a bold magenta-to-plum gradient backdrop. Models Baylee Winkel and Dien Kim are styled with slicked-back hair, drawing focus to the polished aesthetic of the look. The execution centers on precise makeup artistry by Jamal Scott, defined by flushed cheeks, glossy lips, and high-shine finishes.
Style
Horizontal, Commercial, Glossy, Polished
Techniques
Beauty Light
Industries
Background
Gradient
Context
Advertising Campaign
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