Nars Cosmetics
Nars 'Hot Escape' Summer 2025



Aug 2025
Nars Cosmetics presents the 'Hot Escape' Summer 2025 campaign, a beauty project that captures the essence of the season through a vibrant, sun-drenched aesthetic. Photographed by Irina Shestakova under the creative direction of Fabien Baron, the series leans into high-contrast visuals defined by crisp natural light and a saturated blue sky backdrop. The imagery emphasizes luminous, glowing skin and warm cosmetic tones, featuring metallic bronze eyeshadows and high-shine finishes. With hair by Tina Outen and makeup artistry by Jamal Scott, the campaign maintains a polished look across several portrait formats, integrating stylistic elements like chunky metallic accessories and seasonal palettes.
Vertical, Commercial, Warm
Natural light
Cosmetics
Clear Sky
Advertising Campaign



