Myer
My Store TOPSHOP, Olivia De Jonge
Brand
Date
Feb 2026
Description
Myer introduces its latest My Store TOPSHOP collection in this fashion campaign featuring actress Olivia De Jonge. The creative content, developed by Howatson+Company, frames the high street fashion range through a mix of studio portraits and candid interview segments. The execution utilizes live-action techniques to showcase a variety of textures, including denim shirts, graphic tees, and tailored vests. Set against vibrant blue backdrops and alternating with black-and-white sequences, the edit balances commercial appeal with a clean aesthetic.
Style
Lifestyle, Vertical, Commercial, Clean
Industries
High Street Fashion
Color
Sky Blue
Jet Black
Pure White
Background
White Seamless
Context
Advertising Campaign, Brand Film / Corporate Video
Associated creatives
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