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Myer: My Store Is | Issac Quaynor

Brand
Date

Mar 2026

Description

Myer presents a commercial spotlight on professional athlete Issac Quaynor, capturing his personal journey through a fusion of heritage and contemporary style. The narrative leans into the subject's professional background and family history, alternating between candid storytelling and formal portraiture. Produced by Howatson+Company, the film utilizes a warm aesthetic palette and live-action technique to bridge archival footage with modern, tailored wardrobe selections. The work highlights the intersection of personal identity and everyday fashion through a series of intimate, studio-based interviews.

Style

Vertical, Commercial, playful, Warm

Industries
Color
Medium Grey
Pure White
Jet Black
Background

Set-dressed

Context

Advertising Campaign, Brand Film / Corporate Video

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