Myer: My Store TOPSHOP, Guy Vadas
Brand
Date
Feb 2026
Description
This behind-the-scenes fashion film for Myer introduces the latest Topshop collection through a series of dynamic studio setups. The project, produced by Howatson+Company, captures the seasonal streetwear and denim pieces in a fast-paced format that blends commercial product shots with candid moments from the studio floor. Directed by Guy Vadas, the campaign utilizes a saturated color palette and live-action techniques to emphasize the brand's contemporary aesthetic. Interview segments provide additional context, grounding the fashion-focused visuals within the creative atmosphere of the shoot.
Style
Horizontal, Commercial, Saturated
Techniques
Super 8 / 16mm
Industries
Color
Sky Blue
Jet Black
Pure White
Background
Coloured Seamless
Context
Social Media / Short Form Video
Associated creatives
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.