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Mozzo

Brand Identity
Brand
Date

Apr 2023

Description

The brand identity for Mozzo establishes a bold visual language within the beverage sector, focusing on clean, minimalist packaging and high-contrast graphic applications. The work utilizes a vibrant, saturated color palette that moves across orange, blue, green, and pink tones, applied to coffee bags, posters, and collateral materials. Execution leans into precise typography and systematic layout, with product photography that varies from soft, minimalist studio setups to dramatic compositions featuring rich textures. The project features contributions from B&B Studio, Fieldwork Facility, Darling Visual Communications, The Made Shop, Angel & Anchor, Gesture Systems, and Alter, each integrating cohesive design elements to support the brand's contemporary aesthetic.

Style

Horizontal, Commercial, Clean, Minimalist

Industries

Beverages

Color
Pure White
Context

E-commerce / Product

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