Mortein brings its mascot to life in this commercial project, Louie, which blends live-action interior photography with intricate character animation. The spot centers on a child’s bedroom, using VFX to integrate stylized, purple animated figures into the space alongside the brand's liquid vaporiser.
Produced with a focus on animation and clean visual effects, the execution relies on humorous character performances to navigate the domestic setting. The work utilizes a vertical format tailored for modern media consumption.