Moncler
Moncler Sense of self, eyewear campaign
Brand
Date
Sep 2024
Description
Moncler presents the 'Sense of self' eyewear campaign, a series of portraits featuring model Fai Khadra. Captured in a studio setting, the creative direction led by Ruba Abu-Nimah emphasizes a minimalist aesthetic through a series of multi-panel grids. Photographer Alasdair McLellan and fashion editor Gabriella Karefa-Johnson highlight the eyewear collection through clean lines and neutral tones. The campaign, which includes both portraiture and retail storefront applications, maintains a focus on structural textures and modern editorial techniques.
Style
Editorial, Vertical, Clean
Industries
Eyewear
Color
Pure White
Background
Grey Seamless
Context
Advertising Campaign
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