Missoni

Jan 2025

The Missoni Fall/Winter 2024 campaign positions the brand’s latest knitwear collection within a series of rigid, high-contrast architectural settings. Creative director Filippo Grazioli works alongside photographer Carlijn Jacobs to bridge the label's signature textile patterns with sharp, graphic geometry. Featuring models Abény Nhial and Vika Evseeva, the editorial leans into minimalist and artistic compositions. Styling by Imruh Asha centers on voluminous knitwear, patterned headwraps, and striped motifs, complemented by precision hair work from Pierpaolo Lai and makeup artistry by Siddhartha Simone. The campaign utilizes clean, directional lighting to emphasize the structural scale and sculptural elements of both the garments and the environment.

Editorial, Vertical, Clean

Luxury Fashion Houses

Advertising Campaign