The Missoni Digital Spring Summer 2025 campaign showcases the fashion house’s seasonal collection through a series of focused, studio-based portraits. The imagery emphasizes the tactile quality of the brand’s signature knitwear, highlighting intricate chevron patterns, metallic yarns, and varied textile textures against minimalist white and solid blue backdrops.
Photography by Jeremie Monnier and art direction by Roberto Pignataro define the project’s clean, editorial aesthetic. By utilizing soft directional lighting and sharp commercial framing, the work draws attention to the interplay between tailored blazers, knit garments, and layered accessories worn by models Chaima Ameziane, Nikita Stsjolokov, and Ola Rudnicka. Hair styling by Luigi Morino and makeup by Cosetta Giorgietti maintain a polished, neutral look across the series.
