MIKE AND IKE
No WIFI
Brand
ProjectNo WIFI
Date
Jul 2026
Description
MIKE AND IKE’s No WIFI campaign, developed by Curiosity, highlights a relatable moment of connectivity frustration within a domestic setting. The commercial leans into a comedic narrative as a young adult gamer encounters an unexpected internet outage, shifting the focus to miniature characters dressed in the brand’s signature red and green candy costumes. The production integrates live-action technique with character performance to ground the miniature sequence within the bedroom environment. This commercial spot balances the brand’s playful identity through a clear, high-production visual approach.
Style
Horizontal, Commercial, Clean
Industries
CPG / Packaged Food
Background
Bedroom
Context
TVC / TV Commercial
Associated creatives
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