Maybelline
Maybelline Lifter Stix
Brand
ProjectMaybelline Lifter Stix
Date
Mar 2025
Description
Maybelline presents the Lifter Stix campaign, a beauty project focused on highlighting cream contour and foundation application. The series of vertical commercial portraits features a model styled by Elise Sandvik and makeup artistry by Allie Smith, emphasizing product versatility through swatched application and clean, polished aesthetics. The photography utilizes soft beauty lighting to accentuate skin texture, with a warm color palette of soft peach and pink backdrops. The imagery leans into a clean, minimalist style, with the model framed in neutral halter tops and subtle jewelry to keep focus on the contour application techniques.
Associated creatives
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.