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Brand
Maybelline
ProjectMaybelline Lifter Stix
Close up beauty portrait of a smiling woman with dark curly hair wearing a beige top against a light pink background.

Maybelline Maybelline Lifter Stix 2025

Associated creatives

Elise Sandvik
Elise SandvikFashion Editor/Stylist
Allie Smith
Allie SmithMakeup Artist

Tags

woman with curly haircurly hairwoman smilingbeauty portraitnatural makeup lookglowing skinnude lipstick

Description

A close-up commercial beauty portrait captured for Maybelline's Lifter Stix campaign featuring makeup by Allie Smith and styling by Elise Sandvik. The model showcases voluminous dark curly hair, defined eyebrows, soft natural makeup, and a warm, glowing complexion. Posed with her hand resting near her shoulder, she wears a neutral beige top against a seamless soft pink studio backdrop illuminated by diffused beauty lighting.

Style

Vertical, Commercial, Clean, Polished

Techniques

Beauty Light

Industries

Cosmetics

Color

Jet Black (50%)
Nude / Sand (30%)

Background

Coloured Seamless, Factory

Context

Advertising Campaign