Maybelline
An Icon Returns
Brand
ProjectAn Icon Returns
Date
Feb 2026
Description
Maybelline presents 'An Icon Returns,' a beauty campaign that bridges high-end editorial aesthetics with cinematic storytelling. The production features Naomi Campbell, Gigi Hadid, and RuPaul, moving between talk show sets, candid urban scenes, and intimate portraiture. Utilizing live-action techniques, the project leans into a moody and clean visual language. Tight framing and low-key lighting highlight detailed makeup artistry, while the sound design and music supervision from Storefront Music anchor the rhythmic pacing of the commercial.
Style
Horizontal
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