Massimo Dutti
There is a quiet relief in choosing only what feels true
Brand
Date
Nov 2025
Description
Massimo Dutti presents 'There is a quiet relief in choosing only what feels true,' a fashion editorial campaign that leans into a minimalist, contemplative aesthetic. Photographed by Ed Martin with fashion styling by Vito Castelo, the series features model Vika Evseeva in a collection of relaxed knitwear, leather outerwear, and monochromatic tailored pieces. The project channels a soft, understated mood through a deliberate use of natural light and clean lines. By juxtaposing interior studio portraits with textured outdoor settings, the work maintains a consistent visual language. Casting was directed by Ander Gaztelu and Ariadna Gazquez.
Style
Editorial, Vertical
Techniques
Natural light
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