Massimo Dutti: Striped Supreme SS25

Jul 2025

Massimo Dutti presents its Striped Supreme SS25 collection, a high street fashion project focused on refined knitwear and graphic patterns. Captured by photographer Sara Moràn, the campaign centers on model Bonnie Panasenko in a series of studio portraits that emphasize clean, minimalist aesthetics. The collection balances structured tailoring with relaxed proportions, utilizing horizontal and vertical stripes to create visual texture. The imagery employs soft, even lighting to highlight garment details, from metallic button hardware to subtle layering techniques. With styling contributions from Rubén Mármol, the editorial-style lookbook maintains a consistent, understated tone across both full-length shots and focused close-ups, framed by neutral seamless backdrops.

Vertical, Clean, Editorial

Soft Light

White Seamless

Lookbook