Massimo Dutti
On The Pathway
Feb 2025
On The Pathway for Massimo Dutti is a fashion editorial series that explores the interplay between minimalist tailoring and expansive, rugged landscapes. Captured by photographer Sebastian Sabal-Bruce, the imagery traverses diverse settings, from desolate coastal terrain and rocky mountain slopes to stark architectural backdrops, emphasizing movement and environmental scale. The project utilizes high-contrast monochrome tones and warm, golden-hour hues to highlight the varied fabric textures of the seasonal collection. Featuring model Rachel Marx, the series relies on a deliberate, atmospheric aesthetic achieved through analogue film techniques and natural light. Fashion styling, led by Ana Tovar and Vito Castelo, prioritizes clean lines and relaxed layering that contrast with the atmospheric, cinematic environments. Hair styling by Egon Crivillers and casting by Ander Gaztelu round out the production, resulting in a cohesive visual narrative.
Editorial, Vertical
Analogue / film, Natural light
Advertising Campaign, Editorial
