Massimo Dutti

Jul 2025

Massimo Dutti presents its Leather Light 2025 campaign, a fashion editorial series that showcases the brand's latest collection of leather outerwear and apparel. Through a series of studio portraits and minimalist exterior shots, the imagery explores sharp tailoring and refined textures, from glossy black jackets to rich brown suede layers. Photographers Ed Martin and Vito Fernicola lead the visual execution, utilizing clean studio lighting and direct natural light to accentuate the garments. The project features model Lulu Tenney, with fashion styling provided by Rae Boxer and Vito Castelo. The aesthetic leans into a minimalist, editorial look, incorporating clean typography and high-contrast composition to anchor the 2025 collection.

Editorial, Lifestyle