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Massimo Dutti: "Conte d'été" Summer Swimwear 2025 Campaign

Date

Jun 2025

Description

Massimo Dutti’s 'Conte d'été' campaign captures the essence of summer swimwear through a series of coastal editorial portraits. Photographed by Carlos Moreno, the project explores a minimalist aesthetic set against rugged shorelines and ornate stone terraces. With fashion styling by Christian De Galvez, the collection channels a relaxed, warm-toned atmosphere. The campaign features model Valentin Humbroich, utilizing natural light and analogue-style film techniques to emphasize clean lines and seaside textures. Grooming by makeup artist Gloria Rico and casting by Ander Gaztelu complete the project's visual direction.

Style

Editorial, Vertical

Techniques

Natural light

Industries
Context

Advertising Campaign

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