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·2025 SPRING SUMMER EDITORIAL

Gene Gallagher in a light jacket and dark trousers standing against a plain white studio backdrop.

Model wearing a white suit and sunglasses standing against a light grey seamless studio background.

A young man with dark shaggy hair wearing a black blazer and dark shirt stands against a bright white background.

Man wearing a brown suede jacket, patterned shirt, and dark trousers against a white seamless background.

Man wearing sunglasses and a dark jacket posing against a plain white background for Massimo Dutti editorial

Model wearing a dark oversized double-breasted suit and chunky bangles against a neutral background

Gene Gallagher wearing a dark blazer and sunglasses for Massimo Dutti spring summer editorial

Man wearing a black short-sleeved shirt and trousers posing against a bright white seamless background

Gene Gallagher in brown shirt and jacket with arms crossed against white backdrop for Massimo Dutti editorial

Full-length portrait of a man wearing a white button-down shirt and black trousers against a plain white studio background.

Monochrome fashion campaign image featuring a woman in a white dress standing against a studio backdrop with dramatic light play

Massimo Dutti spring summer editorial featuring a model in a cream slip dress and a close-up portrait shot against a white background

A young man with dark shaggy hair wearing a brown button-up shirt in a studio setting.

Model Jacqui Hooper wearing a white suit and dark sunglasses, next to a close-up portrait with dark red lipstick for Massimo Dutti.

Young man with dark hair in a light-coloured collared jacket and dark trousers standing against a plain white studio background.

Gene Gallagher in a grey suit posing dynamically against a white background for Massimo Dutti

Gene Gallagher wearing a brown jacket and dark shirt against a plain grey studio backdrop for Massimo Dutti

Man with dark hair wearing a black jacket and white layered shirt against a solid grey studio background.

Multi-panel portrait grid of Gene Gallagher wearing a black zipped polo shirt against a plain white background for Massimo Dutti.

A man wearing a black shirt and carrying a brown leather backpack against a grey studio backdrop for Massimo Dutti

Massimo Dutti 2025 SPRING SUMMER EDITORIAL 2025

About

Massimo Dutti’s Spring Summer 2025 editorial campaign leans into a minimalist aesthetic, focusing on the intersection of sharp architectural tailoring and refined, contemporary styling. Captured by photographer Robin Galiegue and directed by Romain Wygas, the series presents a study of form against stark, neutral studio backdrops. The imagery relies on directional lighting to accentuate the textures of layered suiting, suede, and knitwear. Featuring entertainers and models such as Gene Gallagher and Jacqui Hooper, the project maintains a restrained, monochrome-forward visual language. Stylists Jodie Barnes and Virginie Benarroch curate a collection of structured blazers and monochromatic sets, while hair stylist Kalle Eklund and makeup artists Karim Rahman and Marie Duhart provide the final polish. The campaign employs clean, high-contrast compositions and chiaroscuro techniques to highlight the collection's modern silhouette.