The 'Don't Drink and Dive' campaign for Malibu features a lighthearted, sun-drenched commercial spot set against a coastal backdrop. Captured through a clean, live-action technique, the project leans into a warm aesthetic to highlight a playful brand activation.
Creative agency Wieden+Kennedy London led the campaign, with production handled by WracK. Post-production services were provided by Time Based Arts, featuring sound and music design by Leland.