Malibu
Don't Drink and Dive Slidders
Brand
Date
Jan 2025
Description
Malibu introduces its latest summer activation, a commercial film titled 'Don't Drink and Dive Sliders'. The campaign centers on a pair of custom red crocheted slip-on sandals, bridging the brand's presence in the alcoholic beverages space with a playful take on poolside leisure. Produced by WracK with creative direction from Wieden+Kennedy London, the spot utilizes a vibrant aesthetic to lean into its warm, sun-drenched setting. Post-production by Time Based Arts and sound design by Leland round out the production, which captures the relaxed tone of the poolside environment through live-action technique and high-contrast colour grading.
Style
Horizontal, Commercial, Warm
Techniques
Natural light
Industries
Alcoholic Beverages
Color
Cherry
Background
Outdoor Pool
Context
TVC / TV Commercial
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.