Magda Butrym: Magda Butrym Lookbook Pre-Fall 2024

Feb 2024

The Magda Butrym Pre-Fall 2024 lookbook presents a high-contrast study in texture and structural design. Photographed by Vitali Gelwich, the series balances raw material finishes with clean, editorial precision, featuring heavy leather jackets, tactile crochet lace, and fluid ruching. The imagery relies on sharp monochromatic framing and cool-toned architectural backdrops to accentuate the collection’s ornate sculptural details. Art direction by Katarzyna Śledź and fashion styling by Jacob K unify the seasonal narrative through recurring elements of slicked-back hair and bold metallic accessories. Throughout the campaign, the interplay between natural light and directional flash emphasizes both the softness of floral embellishments and the rigidity of leather tailoring. The project features models Tanya Churbanova and Camille Chifflot in diverse interior environments defined by marble surfaces and classical geometry.

Editorial, Horizontal

Lookbook