Luar: JBW x Luar

Oct 2025

The JBW x Luar collaboration presents a series of editorial portraits that focus on the intersection of luxury timepieces and avant-garde apparel. Under the design direction of Raul Lopez, the project highlights the intricate textures of oversized feathered garments, embellished crystal tops, and stacked metallic watch styling. Captured by photographer Claudio Robles, the series utilizes soft, directional lighting and a consistent warm, neutral backdrop to maintain a cohesive visual narrative. Fashion editor Keyla Exclusa curates a look defined by sculptural accessories and dark, polished styling, while hair stylist Jadis Jolie contributes sleek, textured looks that emphasize the project's refined aesthetic.

Editorial, Vertical, Warm, Clean

Soft Light

Textured Backdrop

Advertising Campaign