Love Local Scotland: Falkirk Delivers
Brand
Date
Jan 2025
Description
Love Local Scotland promotes community engagement with the Falkirk Delivers initiative, an e-commerce platform and promotional campaign designed to spotlight independent businesses across the region. The project features a wide array of local storefronts, dining venues, and community attractions, building a narrative around the utility of the district gift card program. The visual approach, led by agency AdSmart from Sky, employs live-action techniques and natural lighting to capture candid interactions within the town. By documenting local shop assistants and patrons, the film maintains a clean aesthetic that emphasises local commerce and town-wide accessibility.
Style
Horizontal, Commercial, Warm, Clean
Industries
Context
Social Media / Short Form Video
Associated creatives
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