Liquid Death: Safe for Work

Feb 2025

Liquid Death presents Safe for Work, a comedic commercial spot that highlights the brand's canned water across an array of high-stakes professional settings. Through a fast-paced montage, the film transitions between a surgeon, a judge, an airline pilot, and other professionals, framing the product as a staple of the daily routine. Produced by Death Machine, Superprime Films, and MacGuffin Films, the campaign leans into a humorous tone that contrasts mundane workplace scenarios with the brand's unconventional aesthetic. The spot utilizes dynamic editing and sharp lighting to maintain visual momentum across the various environments. Post-production and sound design were handled by Company 3 New York, Flawless Post, BUTTER Music and Sound, Audiomancy, and Lime Studios.

Humorous, Horizontal, Commercial, Graphic

TVC / TV Commercial