Liberty
Fitting Kitchens and Bathrooms
Brand
Date
Feb 2025
Description
Liberty presents 'Fitting Kitchens and Bathrooms,' a commercial project developed in partnership with AdSmart from Sky. The video showcases a series of contemporary kitchen and utility room designs, transitioning through various layouts featuring sleek grey and white cabinetry. The execution uses a mix of live-action technique and motion graphics to contrast static interior designs with unexpected animal cameos, including kittens, a gorilla, and a bear. The campaign leans into a humorous tone, utilising clean indoor lighting to emphasize the domestic spaces.
Style
Humorous, Horizontal, Commercial, Polished
Techniques
Motion Graphics
Industries
Real Estate Platforms
Color
Pure White
Charcoal
Camel
Background
Kitchen
Context
TVC / TV Commercial
Associated creatives
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