Lexus: Lexus 'Parking Spot'
Brand
Date
Aug 2022
Description
Lexus presents 'Parking Spot', a high-stakes automotive commercial that captures a sports sedan navigating a chaotic urban environment. The production utilizes live-action techniques, framed by cinematic pacing to emphasize the vehicle's performance capabilities amidst a backdrop of debris and pyrotechnics. Developed by agency Team One, the project leans into visual intensity through heavy VFX and dramatic lighting. The film's narrative relies on high-energy motion, supported by post-production services from Company 3 New York, Framestore, and Whitehouse Post, with additional production support provided by BULLITT and ThePub Productions.
Style
Horizontal, Action, Cinematic
Techniques
VFX / visual effects
Industries
Color
Charcoal
Pure White
Background
Street
Context
TVC / TV Commercial
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.