Lexus
Food & Wine Classic Charleston
Brand
Date
Jan 2026
Description
Lexus partners with the Food & Wine Classic in Charleston to produce a lifestyle-driven look at the culinary event. The project captures the intersection of automotive luxury and regional gastronomy through a series of vignettes set against the city's historic backdrop. Produced by People Inc., the vertical-format documentary features live-action sequences that utilize natural light to emphasize the textures of local seafood and streetscapes. After Avenue managed the post-production and VFX, maintaining a clean aesthetic throughout the short-form content.
Style
Documentary, Lifestyle, Vertical, Clean
Techniques
Natural light
Industries
Luxury Automotive
Color
Forest Green
Medium Grey
Background
Street
Context
Advertising Campaign
Associated creatives
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