LEO Pharma
Don't Hold Back
Brand
ProjectDon't Hold Back
Date
May 2026
Description
This commercial campaign for LEO Pharma, titled Don't Hold Back, explores the everyday resilience of individuals living with chronic hand conditions. The narrative centers on intimate, live-action vignettes that capture people engaging in professional culinary tasks, painting, playing piano, and fishing. Produced by Easy Mondays, the film leans into a cinematic aesthetic, utilizing natural lighting and tight framing to highlight the precision of movement in these diverse environments. The project focuses on the intersection of human endurance and daily activity.
Style
Horizontal, Commercial, Cinematic
Industries
Skincare
Context
TVC / TV Commercial
Associated creatives
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