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Facebook: To All Moms

Date

Sep 2023

Description

This Facebook campaign, titled To All Moms, explores the domestic connection between mothers and their children through a series of intimate vignettes. The commercial spans various life stages, from newborns to older children, capturing authentic moments across everyday home environments. Produced by Easy Mondays, the film leans into a lifestyle aesthetic, utilising cinematic live-action techniques and natural indoor lighting to maintain a candid tone throughout the sequence.

Style

Lifestyle, Horizontal, Cinematic

Background

Living Room

Context

Brand Film / Corporate Video

Associated creatives

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