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Lemaire: Lemaire Spring-Summer 25

Date

Jun 2024

Description

Lemaire presents its Spring-Summer 25 collection through a series of portrait-led imagery captured by photographer Pegah Farahmand. The campaign leans into a neutral color palette, focusing on the relaxed silhouettes and understated textures central to the brand's aesthetic. Featuring model Bilal Bourhattas, the editorial utilizes soft, natural light and a clean studio backdrop to highlight the layered garment construction and contemporary tailoring. The series maintains a minimalist approach, emphasizing the interplay of fabric and form.

Style

Editorial, Vertical, Warm, Clean

Techniques

Natural light

Color
Forest Green
Medium Grey
Jet Black
Background

White Seamless

Context

Lookbook

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