Lemaire: Lemaire Lookbook SS25

Jan 2025

The Lemaire SS25 lookbook presents a restrained exploration of contemporary designer fashion, emphasizing structural silhouettes and layered textures. Captured by photographer Stanislas Motz Neidhart, the series utilizes clean, minimalist framing and natural light to highlight the fluid drapery and refined tailoring inherent in the collection. The editorial series features fashion styling by Benoit Bethume, who leans into an earthy, desaturated palette across diverse architectural settings. The production incorporates cohesive hair styling by Pawel Solis and makeup by Asami Matsuda, while set design by Jeanne Briand and casting direction by Chouaib Arif ground the work in a cohesive, tonal aesthetic that balances indoor intimacy with outdoor daylight.

Editorial, Vertical, Clean

Natural light

Lookbook