Leeds City Council: Fostering
Brand
Date
Feb 2025
Description
Leeds City Council presents this animation as part of a wider public awareness campaign centered on fostering support services for children and young people. The creative execution leverages flat-style vector illustrations to depict everyday moments, including children at play and engaging in family routines. The project was produced by AdSmart from Sky. The visual language relies on a bold, high-contrast palette of reds and yellows to maintain a clear graphic identity throughout the narrative.
Style
Horizontal, Commercial, Graphic
Techniques
Animation, Vector
Industries
Color
Crimson
Golden Yellow
Jet Black
Background
Illustrated Frame
Context
Advertising Campaign, Brand Film / Corporate Video
Associated creatives
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