Lavazza: Caramel (Director's Cut)
Brand
Date
Jan 2025
Description
Lavazza captures the essence of their latest blend in this commercial film for the Caramel project. The piece leans into a warm, monochromatic aesthetic, defined by rich amber and brown tones that echo the product's flavor profile. The film utilizes a series of high-definition macro shots to highlight liquid textures, paired with live-action sequences in a polished, minimalist interior. With creative development led by Armando Testa and production handled by 360FX, the work maintains a clean and intentional visual rhythm throughout.
Style
Horizontal, Commercial, Warm, Clean
Industries
Color
Camel
Chocolate
Gold
Background
Set-dressed
Context
TVC / TV Commercial
Associated creatives
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