This commercial for Ferrero Kinder Kornetti Chocolate highlights the production process through detailed macro cinematography. The spot focuses on the tactile elements of baking, from the initial rolling of textured dough to the final pour of liquid chocolate over fresh pastries.
Produced by 360FX with agency support from Pubbliregia, the film utilizes live-action technique and warm lighting to emphasize the flaky composition of the product. The sequence highlights the preparation stages in a clean, high-contrast visual style.