Lancashire County Council

Feb 2025

Lancashire County Council explores the impact of community support in this animated public awareness campaign, Fostering. The project utilizes a clean 2D vector animation style to depict a young boy's journey toward stability within a foster home. Through vibrant visuals and expressive character design, the narrative highlights the significance of emotional growth and belonging. Produced with creative direction from AdSmart from Sky, the work leans into graphic storytelling techniques to contrast domestic living spaces with outdoor community environments. The animation captures the protagonist's integration into his new foster family, focusing on personal development and the importance of supportive relationships.

Artistic, Vertical, Graphic

Animation, Vector

Public Awareness

Illustrated Frame

Brand Film / Corporate Video