Lancashire County Council
Fostering
ProjectFostering
Date
Feb 2025
Description
This animated public awareness campaign, commissioned by Lancashire County Council, addresses the need for foster care through a narrative-driven 2D vector animation. Developed with creative input from AdSmart from Sky, the project uses graphic storytelling to follow a young boy’s journey toward stability and belonging. The vertical animation leans into an artistic, clean aesthetic to depict domestic scenes and community interactions. By focusing on the protagonist's integration into a new family, the film highlights personal growth and the role of a supportive environment.
Style
Artistic, Vertical, Graphic
Techniques
Animation, Vector
Industries
Public Awareness
Color
Forest Green
Sky Blue
Crimson
Background
Illustrated Frame
Context
Brand Film / Corporate Video
Associated creatives
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