Kunsthal Extra City

Aug 2021

Ward Heirwegh developed the brand identity for Kunsthal Extra City, grounding the cultural institution’s visual language in precise typography and geometric structure. The system utilizes a stark palette of purple, black, and white to establish a cohesive aesthetic that spans exhibition posters, signage, and promotional collateral. The project integrates clean graphic design with the facility's existing architectural context. By pairing bold, sans-serif typography with minimalist layout precision, Heirwegh’s work bridges the gap between historical elements and contemporary exhibition programming. This identity serves as a versatile framework for editorial applications, ranging from detailed publication layouts and signage to functional textiles like screen-printed tote bags.

Horizontal, Clean

Typography