Kiehl’s: Berner Line
Brand
Date
Mar 2026
Description
Kiehl’s introduces the Berner Line through a crisp commercial campaign that focuses on the brand's heritage signage and product presentation. The production, managed by Untold Fable with agency creative from AnalogFolk, centers on a character-driven narrative set against a bold red backdrop. Featuring a deliberate, warm color palette, the film utilizes professional studio lighting to showcase the skincare collection. The visual direction leans into the brand's history, incorporating vintage desk elements and branded props to define the aesthetic space.
Style
Horizontal, Commercial, Warm
Industries
Color
Crimson
Jet Black
Chocolate
Background
Set-dressed
Context
Advertising Campaign, TVC / TV Commercial
Associated creatives
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.