Nike: 10K Training Plan Spain
Brand
Date
Apr 2025
Description
Nike captures the intensity of endurance sports in this commercial spot for its 10K training initiative in Spain. The production follows a group of runners through a sunlit park setting, emphasizing synchronized movement and athletic focus. Helmed by agency and production house Untold Fable, the film utilizes natural light and a warm color palette to convey the energy of outdoor performance training. The work leans into a fast-paced aesthetic, featuring dynamic camera work that highlights the technical gear, active apparel, and the rhythmic coordination of the group.
Style
Horizontal, Commercial, Action, Warm, Golden Hour
Techniques
Natural light
Industries
Color
Crimson
Pure White
Jet Black
Background
Park
Context
Advertising Campaign, Brand Film / Corporate Video
Associated creatives
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