KFC presents 'Value Feast', a 60-second commercial spot that leans into a cinematic aesthetic. The narrative unfolds within a low-key, moody boardroom setting, where executive discussions on meal offerings are punctuated by the arrival of Colonel Sanders.
Developed with creative direction by Highdive, the production utilizes live-action technique and dramatic lighting to create a polished, high-contrast look. Post-production and VFX services were provided by Company 3 New York, 1986 Studios, and Kevin VFX, with sound design by Another Country.
