KFC
Go Full Chicken BTS
Brand
ProjectGo Full Chicken BTS
Date
Jun 2026
Description
KFC documents the technical process behind its Go Full Chicken campaign in this behind-the-scenes feature. The project highlights the collaborative workflow required to capture complex choreography on an ice rink, shifting between ambient rooftop interviews and the controlled environment of a studio shoot. Directed by Stefan Hunt, the production showcases the interplay between camera rigs, monitor displays, and the on-set efforts of the performers. Utilizing a live-action technique, the documentary provides a look into the multifaceted creative development of the campaign.
Style
Documentary, Horizontal, Clean
Industries
Fast Food
Color
Royal Blue
Golden Yellow
Background
Rooftop
Context
Documentary
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