KFC: Chicken Rich
Brand
Date
Jan 2025
Description
KFC’s Chicken Rich campaign features a series of live-action commercial spots that lean into a stylized, suburban aesthetic. The creative captures two men enjoying chicken sandwiches on a green lawn, flanked by white Colonel Sanders statues set upon pedestals. Produced by ROMEO, the project utilizes quick cuts and textured overlays to maintain a brisk pace. The execution focuses on a warm, outdoor lighting palette to frame the meal against the casual, exterior setting.
Style
Horizontal, Commercial, Warm
Industries
Background
Park
Context
TVC / TV Commercial
Associated creatives
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