KFC: Brace Thy Tongue
Brand
Date
Jul 2025
Description
KFC presents Brace Thy Tongue, a commercial campaign spotlighting the sensory experience of their food. The project centers on high-definition macro cinematography, emphasizing textures through dynamic lighting and smooth motion sequences set against a consistent deep red and gold color palette. Developed by agencies Mother and Uncovered, the spot moves through a series of close-up sequences designed for commercial broadcast. Production was handled by Object & Animal and Dillon & Friends, with additional technical execution provided by Purple Martin and post-production work by Black Kite. The audio landscape was developed in collaboration with Mr Pape and King Lear.
Style
Horizontal, Commercial, Warm
Industries
Color
Burgundy
Golden Yellow
Background
Solid Colour
Context
TVC / TV Commercial
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